TMPMPromotion Monitoringby Trade Map

See every promotion on the shelf, store by store.

Pragma's field teams visit supermarkets, groceries and pharmacies, photograph every promotion tag and display, and check each one before it reaches you. Your team follows them by retailer, brand and branch.

Sign in

Access is by invitation during the pilot. Ask your Pragma contact.

What your team sees

One list of the offers in the market, with the evidence behind each one.

  • The tag and the display

    Photos of the shelf tag and the display, the price before and after, at each branch where it was seen.

  • Checked before you see it

    A supervisor checks every photo against the price, the dates and the branch.

  • Discounts that compare

    A buy-2-get-1, a members' price and a price cut each become one % off, side by side.

  • Leaflets, social media and apps

    Offers that retailers publish are added too, kept apart from what is on the shelf.

  • Search in a sentence

    Type “Pepsi 20% off” or “Almarai at Spinneys” and the list filters itself.

  • Excel, PDF and alerts

    Take any list to a meeting, and get an email when a competitor starts a promotion.

From the shelf to your screen

  1. Seen in store

    A field researcher photographs the tag and the display and records the price, dates and branch, offline if need be.

  2. Checked

    A supervisor compares each photo with what was recorded and sends back anything that does not match.

  3. On your screen

    The promotion appears in your list and on its retailer's and store's pages, in English and Arabic.

For the teams that plan and sell promotions

  • Brand managers

    See what competitors run, how deep the discount goes and for how long.

  • Trade marketing

    Check that your own promotions and displays are really in store, branch by branch.

  • Sales and key accounts

    Go into a retailer meeting knowing every offer at their branches.

  • Category and insights teams

    Follow discount depth and offer types by category, month by month.

Markets

Lebanon is live. Syria, Iraq and Jordan are next.

  • LebanonLive
  • SyriaComing
  • IraqComing
  • JordanComing

See it with your own brands

TMPM is open by invitation during the pilot. Ask your Pragma contact to add your company.